TechRetail E-commerce Platform
TechRetail India, Bangalore
Overview
TechRetail India sells consumer electronics online and through 3 physical stores. They were running on an outdated WordPress/WooCommerce site that loaded in 3.4 seconds on mobile — losing 40% of visitors before the page even loaded.
The Challenge
The existing site had a 67% mobile bounce rate. Their team was manually sending order confirmations via WhatsApp. The admin panel was confusing and updates required developer involvement. During sales, the site would sometimes go down under load.
Our Solution
Built a complete Next.js e-commerce platform with server-side rendering for SEO, Razorpay payment integration with UPI/card/net banking, a custom admin dashboard for inventory and order management, and an n8n automation layer that sends order confirmations, shipping updates, and delivery notifications via WhatsApp automatically.
The Outcome
Page load time dropped to 1.1 seconds. Mobile conversion rate increased 65% in the first 3 months. The automated WhatsApp notifications eliminated 2 hours of daily manual work and reduced support queries about order status by 80%.
How we delivered it
Audit & Planning (Week 1)
Full audit of existing site, analytics review, competitor analysis. Designed new IA and wireframes. Selected tech stack for performance requirements.
Design System (Week 2)
Built component library, product page templates, checkout flow. Mobile-first approach throughout.
Development (Week 3–4)
Next.js build with Supabase backend, Razorpay integration, admin panel, inventory management.
Automation Layer (Week 4–5)
n8n workflows for order confirmation, shipping trigger, delivery notification, and review request — all via WhatsApp.
Testing & Launch (Week 5)
Load testing, payment gateway testing in production, staff training, SEO meta setup, then cutover.
Tech Stack
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